“ Rapadura is the Portuguese name for a traditional candy common in Latin American countries such as Brazil and Venezuela (where it is known as papelón) and the Caribbean. It is essentially pure dried sugarcane juice, in the form of a brick, and is largely produced on site at sugarcane plantations in the very warm tropical regions. It was originally created as an easier way to transport sugar. In Venezuela it is an essential ingredient for many typical recipes, and in some parts of the country, its use displaces refined sugar as a more accessible, cheaper and healthier sweetener.”
For French non-speakers, here are the characteristics mentioned in the short film. This sugar is unrefined, full and strong flavor, a nice color and a spice-liked taste.